CCIWA Business solutions – Business Marketing – Chamber of Commerce and Industry WA - Business advertising
ProCopy has been a member of the Chamber of Commerce and Industry in WA ( visit the CCIWA website) for a number of years now and is proactive in supporting businesses, Government Departments and Corporate institutions with its media copying and creation services.
We have a number of related services that we offer from audio and video recording to editing work, Compact Disc, DVD and USB duplication services and website development. Our 21 year history means that we have seen the evolution of many different types of media and have a long term view of suitable distribution methods to suit market conditions.
Without doubt current economic circumstances mean that any business promotion and marketing activities have to be done in a cost conscious manner and with a high degree of efficiency. At the same time the marketing should have longevity and appeal to a broad range of clients.
Trends indicate at the moment that print and TV advertising are reducing in effectiveness and reach. For example many 18-25 year olds simply don’t read print adverts, they either don’t have the time or simply get their information through word of mouth, the internet, their mobile phone or other media. Even if these potential clients are currently not in your target demographic their buying patterns will be established well before they become a client for your services.
At ProCopy we have many products suitable for business marketing that have long life, broad appeal and high perceived value. Cd Audio, CD Rom, DVD and USB products all have a cost effective place in promoting businesses and services. Not only are they cost effective to produce they are also very economical to mailout compared to say 60-100 page catalogues.Overall then the total cost of promotion is very low and the product has a high perceived value.
We produce product with our in house audio and video studio, can edit audio and visual programme content and produce audio, multimedia or DVD masters. We can literally help you from product creation through to the completed product, again keeping your overall marketing costs down. With a range of packaging options for mailouts, brochure supplements, standard cd or dvd packs or multiple disc sets available you can customise the promotion to suit any need.
We also produce video content for “adsonvids” style promotions (www.adsonvids.com.au ) a unique video oriented business directory with a massive reach across the internet. This is the future for cost effective business promotions, especially where TV advertising is not in the budget. With higher quality video becoming available across the internet rapidly things that weren’t possible 2 years ago now happen on a daily basis. Of course the videos can also be incorporated in to your own websites, distributed via CD Rom or DVD or used for instore promotion work too.
Other Video production work in our studio or on location includes advertorial, educational and Web video promotions, as well as full role playing or OHS (Occupational Health and Safety) and Induction programmes which is an important part of day to day business for our CCIWA clients.
Repeater DVDs for tradeshows and corporate promotions as well as custom designed and molded USB flash drives are now gaining in popularity and provide massive opportunity for creativity in marketing companies. Our Custom USB gallery will give you an indication of what can be done to promote your company or business services.
For CCIWA clients we can produce strategically designed websites though our www.treble7.com arm. We research what will give a true return on investment for the client and produce websites that will grow with the businesses requirements.
Our website at www.procopy.com.au shows the many products and services that we have to offer CCIWA Members and we are happy to consult with you personally on 089375 3902 or 1300 4 PROCOPY to provide you with the most effective marketing tool for your business.