Video Infomercial Production – Infomercial Videos – Web Video Production – Video Commercials – Infomercial Planning Checksheet.
If you have a product or service that you want to create a video infomercial for we can accommodate your requirements with our video studio and video editing suites.
To help you plan your project we have a comprehensive check sheet below to help you throughout the process of planning and creating your video infomercial.
Assuming that you will have developed a basic script for your project we would normally break the work down in to 3 sections:-
1/ Filming / Audio recording / Aquisition of materials (pics, text etc)
2/ Editing footage, adding efx, adding titles, adding music if required etc
3/ Master creation, Conversion to desired format, Video master, web, CD Rom, DVD master etc.
Filming:
Filming & recording work inour studio is usually done in Half day or full day blocks (Half day rate from $695.00 full day from $995.00). This means it is best to try and do as much filming work as we can get through in any one session - even if it's not all edited at the same time it makes sense to get the people to do as much as they can when they're available especially if you are paying for talent. We also have an inhouse green screen.
Location recording can be done if required and usually you will get less done in the same given time due to set up constraints and problems that may eventuate in the location - weather, traffic, extraneous noises etc, all may affect location filming, Location recording is dearer than studio work and varies a bit due to travel and set up time but allow around $250 - $350 per day more than in a studio. (per diems may apply in some situations)
Editing:
Editing work is charged by the amount of time taken so it will depend on how many takes are done and how many complete segments are done at the time. Adding text, still pics, overlays and green screen work will affect the time taken to complete a segment. Given requirements of a 20 minute programme, as a rough guide allow 8 - 16 hoursto put them together and output a reference copy for approval,Video Editing enables us to add effects, text, pictures, (from PowerPoint slides for example), video watermarks and music to the finished video.
Editing work is $99 per hour inc gst. (So in this case around $900-$1500 per segment).
As with filming work the more that can be done in a given session the more cost effective it will become -so preparation of edit lists is important (we will give you a rough timecoded copy of the raw footage so you can select the segments that you want to keep in the finished programme)
Masters:
At the end of the editing sessions outputting video masters in a variety of formats would normally take around an hour of so depending on the programme length. (say 2-4 10 minute segments) allow $100 or so - This would be the Video Master or production master. A Web version and a DVD copy for different distribution for example at expo's can also be created at this stage.
Music
background music always improves the quality of a video production and Copyright paid music from our library will certainly help: Allow $25-$35 per track if needed (Saves expensive licensing fees) Other apra/amcos music is available and is usually around $200-300 per track/use.
Voice over:
If required, we have professional voice over people that can do intro's and outro's to your programmes, We charge out at their normal "per call rate" Usually around $280-$350 for a standard “call”,. Then you would need to allow recording and editing time on top to get the voice over ready to add to the video content.
Dry Hire:
Our studio is also available as a dry hire facility if you want to bring in your own talent, cameras and operators.
ProCopy has our own video recording facility with 75 square metres of recording space and 3 control rooms – including our audio and video editing suites. This enables us to set up a controlled environment for audio and video recording, We can supply white or black backdrops as well as green-screen (Chromakey video) facilities if you want to be more creative at the editing stage. Here's an example of Chromakey used in a production filmed at ProCopy
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Video Editing enables us to add effects, text, pictures, (from PowerPoint slides for example), video watermarks and music to the finished video. Video editing charges are by the hour and dependent on the amount of work done to complete the programme. The completed video can be converted from the High definition master to whatever format you require for your needs. Typically we will provide a DVD Master quality copy, YouTube or Google Video formats and Mpeg or Quicktime files if you are hosting the video on your own website. Completed webvideos can then be sent anywhere in Australia or the world through our FTP server system to be incorporated in to your website by your webmaster.
For enquiries we can be contacted on 1300 4 PROCOPY or 08 9375 3902 during normal trading hours or email via our contact page